In yesterdays article, I pointed out a Cigar Aficionado story that our good friend Carlos directed me towards in regards to a new Don Pepin Garcia project. At the end of my post, I asked what the readers of Stogie Review thought out the re-blending of a cigar that was on the market.
As a result some excellent discussion was stirred up. I would like to extend yesterdays question a bit and ask your thoughts on re-packaging. I got to thinking about this after reading one of the many excellent comments to the original question.
Cigarfan of Keepers of the Flame:
I wonder what it was like fifty years ago when cigar smokers found a cigar brand they really liked and smoked it for the rest of their lives… today there are so many brands, brand extensions, and blend changes that it’s hard to keep up. I went into a cigar shop a couple weeks ago and asked about the new Aroma de Cuba blended by Pepin and the shop owner wanted to have me committed.
New blends are great, but I wish the manufacturers would at least give them new names instead of recycling the old ones.
Nowadays we have far too many choices to be as brand loyal as people were over fifty years ago, however we do have those cigars that are near and dear to our hearts. Would changed packaging make any difference in your purchasing habits?
cigar had a new look (same blend) would it change your decision to buy?